The Italian sense of aesthetics is renowned far beyond the country’s borders. This innate sense of style allowed Roberto Ugolini in Florence to extend his expertise from bespoke shoemaking to the world of perfume. His fragrances reflect the irresistible atmosphere of Florence while emphasizing the uniqueness of each individual. For lovers of fine handmade shoes, the name Roberto Ugolini has been known for over two decades. But he has also made a name for himself in the niche perfume world. It all begins at Piazza Santo Spirito, in the heart of Florence, where he crafts his custom shoes in a small shop — a magnet for connoisseurs from around the globe. Surrounded by functional oils, shoe waxes, and polishes, individual wooden lasts are shaped to fit each client. So how does a shoemaker like Roberto Ugolini come to create perfumes? The idea was born from Herbert Stricker, a German admirer of Ugolini’s craftsmanship. Their shared passion for artisanal work laid the foundation for a lasting friendship. As an expert in luxury fragrance distribution, Stricker saw the potential to translate Ugolini’s eye for detail and sense of style into the world of perfumery. Since 2018, this collaboration has resulted in a line of truly distinctive niche fragrances under Ugolini’s direction.